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Welcome to my complete list of 57+ best local SEO tools to help improve your local SEO in 2021.
In this all-new guide, you’ll learn:
- What are the best free and paid local SEO tools on the market today
- How to choose the best local SEO tools for your needs
- My personal review from using all the tools on the list to improve the local SEO of hundreds of small businesses
So if you want to find out what local SEO tools will work best for your needs, you’ll love today’s guide.
Let’s kick things off.
Local Citation Software
Local Citation Builder – Bright Local
BrightLocal can help you rank higher in search engines so that people see your page when they search for something near your area. It can also work to improve how people think of you by showing them that many people like you and want to buy from you. You will get more visitors if BrightLocal is on the site.
Google Review Link & Place ID Generator – Bright Local
Looking for a simple way to share your Google My Business listing with customers? With this free tool, you can generate a review link and find the Place ID along with other GMB identity codes.
Local Site Submit
Local Site Submit’s Local Presence Management hub helps your business to be visible on search engines, directories, apps and social networks. It allows you to submit your business details in one place and handles the citation page setup for you.
Local Galex – SEOFoxy
Galex is a company that helps people find their citations on Google. When you do the scan, it tells you your NAP score. This is how the customers will find you online and in person when they visit your store.
Moz Local
Moz Local helps you create and manage listings for your local business. You can do it on Google, Facebook, or other sites. You don’t need to spend as much time managing data entry tasks because of Moz Local.
MyPresences
The best way to stay ahead of the competition is by managing your social media and online presence. Track how you are performing with different metrics, like search ranking position in Google. Find new opportunities for growth with an easy-to-use dashboard that allows you to manage listings from one place instead of logging into individual websites periodically as well as posting
Rio SEO‘s Local Listings
Rio SEO’s Local Listings gives you control of your business listings and citations across the brand. The tool will help give you visibility across search engines, social networks and maps applications. This is good for both people who are looking up reviews on their phone while they’re near a store location or someone driving by an address.
Single Platform
If you have menus for people to see online, it will encourage more restaurant bookings. They won’t have to waste time searching for your menu and can book a table with you right away. You can use SinglePlatform’s service if you want your menus online so that people can find them.
Synup
Synup is a digital profile management solution that has everything you need to promote your business. With it, you can publish polished profiles on websites and talk to customers on Facebook so that they get personal customer service from start to finish. You can also connect with them through social media like Google+, Twitter or Yelp!
Uberall
Uberall helps your company to show up better online. It helps your business show up in map search engines like Google Maps, Apple Maps and Yelp. You will want to make sure that you have your store location data in all of these places so that
Local Citation Finder –Whitespark
The best way to find citations is with Whitespark’s Local Citation Finder. The tool will find new citations from websites that are already in use by top competitors. They also have a search engine so you can find any missing sites that need new submissions, at the push of a button.
Yext PowerListings
Yext Listings lets you control your information across 150+ digital services. The tool lets you put all the facts about your brand in one place so that people know what they can buy from you and what to expect when they visit.
Local SEO Tools For Rank Tracking
AgencyAnalytics
Put your SEO campaigns on the fast track by monitoring rankings for Google, Bing and other search engines. Track keywords to see how they stack up against competitors in real-time. With an easy-to-use interface that updates daily, you can keep your clients informed of their progress at all times
AllLocal
The AllLocal search engine provides up-to-date listing management & maintenance. Other services will delete your listings if you stop using their service but AllLocal continues providing technical upkeep even after a client has stopped using them. This can be helpful to save time as listing optimization can take a lot of time.
Authority Labs
If you have a brick-and-mortar store, you need to track your local rankings. Rank Tracker can tell you how well your website pages are doing in search. Just enter the locations that your store is in as well as the specific pages and it will give you updates on how they are doing every day.
Local Rank Flux – Bright Local
Local Rank Flux is a source of truth for local rankings. Knowing where your business ranks online doesn’t have to be too complicated. With accurate information on every angle, you’ll know exactly what is happening with your local SEO strategy and how it affects the bottom line.
Georanker
It is hard for a business to know their ranking in the search engine if they are not ranked in all of the cities or countries that are important to them. Local Rank Checker helps you see where your website ranks across targeted locations from around the world with real-time updates and dynamic keyword tracking.
GetStat
STAT provides reports about what is happening in other countries. For example, they have maps and videos. They show what is happening in every country where Google has things like maps and videos, and they do it in every language that Google has available. This makes it easier to report on local SEO stats per local area.
Local Search Tool
Local Seach Tool puts your business in hundreds of places including Google, Yahoo!, Bing, GPS Devices, Facebook Places. It can help build your online presence and social media by getting your business out there for everyone to engage with.
Local Falcon
Local Falcon is a place for businesses to see where they rank in search engines. It’s good if you have a business with service area locations, like restaurants. That way, you can make sure that potential customers will find their business near where they live or work.
MapLabs
Map Labs is a powerful tool that will change the way you think about data. There are 18+ months of GMB insight at your fingertips with Map Lab’s easy-to-use interface. It makes exporting and analyzing local SEO data easier than ever before.
Local Market Analytics – Moz
Local Market Analytics is a great way to tell what your local market does. With precision and ease, you will know how people search for things in your area. There are no extra steps with this service so when it comes time to think about your local SEO strategy, you will have the most up-to-date information possible.
Places Scout
With Places Scout, you can dominate local SEO. It’s an all-in-one solution that helps you find keywords and track your rank. That way, your business will have the best chance to succeed online.
Nightwatch Rank Tracker
Nightwatch’s Rank Tracker is the world’s biggest rank tracker. It can monitor 107,296 locations. You can make custom segments to find websites that are not ranking well and find ways to beat them.
SEMRush
With SEMRush, your data will be automatically distributed in the most authoritative directories and will also be monitored on a ZIP code level. SEMRush also provides local SEO tools to help you track the best times for people to visit your website. It can also tell you when people search for certain things online. You can find out how other companies rank locally and what they do get those rankings.
Local Rank Tracker – Whitespark
Local Rank Tracker will show you the rankings that your customers see. It can tell you how well you do in local packs, finders or organic searches. The software has amazing visualizations for understanding how well your company ranks across different categories.
Google My Business & Online Reputation Management
BirdEye
Birdeye is a company that helps you manage your reviews. The tool interfaces directly with Google’s private API. Birdeye lets you do this from one dashboard. It’s easy to keep track of everything. People who visit any location can share their opinion by sending feedback over top-rated social media sites like Facebook or Yelp.
ChatMeter
Chatmeter is software that helps businesses understand what their customers want and need. The software offers insights into different groups of customers at multiple locations so that the business can have a good conversation with them. Chatmeter includes features like monitoring, analyzing, and improving customer experience.
Demandforce
Demandforce’s Automated Review Requests help grow your customer view count. Reviews can be published to Google, Facebook, WebMD, and more. You can also receive alerts on when a new review is posted for your business so you can respond quickly with one of our Suggested Replies that will help you manage customer feedback better.
GatherUp
GatherUp helps you make customers happy by asking them questions and listening to their answers. The tool’s main focus is gathering customer feedback. It helps you know what people think about your company so you can improve it.
Grade.us
Grade.us is the simple and effective way to get reviews for your clients, grow your business, and make those reviews work for you. The tool helps you collect customer reviews and keep track of them. The tool’s intelligent dashboard can tell you which review request strategies work best and which ones need more attention so you can spend your time in the right places.
Nice Job
Get more reviews and beat out your competition by using NiceJob. The tool makes it easy to get customer feedback. If people don’t leave reviews, the tool sends messages reminding them to do so.
Podium
Podium Reviews is the world’s first A.I-powered customer feedback management platform. This app listens to reviews and sends a response on your behalf. It does this for both single location businesses, and also for businesses with multiple locations. Podium helps you create templates that are different from other companies. You can send messages about posts to your followers. And Podium tells you if a Facebook user has been to your business before even if you are not friends with the person on Facebook.
Reputology
Reputology is a new way to watch reviews for your company. The tool can help monitor, respond to, and analyze reviews on social media sites like Facebook. Reputology allows customers to take control over what they say about an organization’s service. You can do this by filling out surveys, rating systems, and commenting on their website.
ReviewPush
ReviewPush checks customer reviews on top review sites to make sure that people are not saying bad things about your company. If they are, the tool lets you know so you can respond quickly. If there is something wrong with your company, then there is a plan for it.
ReviewShake
If you’re a company looking to take the next step in your strategy for online reviews, then Reviewshake may be for you. This product contains all the tools you need to keep things running smoothly. They have templates for everything and they send follow-up emails automatically.
Review Flow – Bright Local
Brightlocal is the simplest way to create a steady flow of fantastic reviews for your business. It only takes 30 seconds and you’re good as gold! You can get started by visiting their website at www.brightlocal.com now
Review Trackers
ReviewTrackers has been helping companies with reviews on the internet for years. Now, you can update your business listing information and boost your rankings. You can put reviews on the page where people will see them with widgets. These are small boxes that show people’s reviews of your company on the homepage of their website or in an app store. Showing off your customer testimonials will help encourage more sales.
ShoutAboutUs
Review Navigator is a tool to help you get more reviews and get new customers. Review Navigator can give you customer insights, reply to online reviews, and boost your local SEO. It will also make sure that you never miss out on the opportunity of connecting with potential customers through social media outlets like Yelp or Google Reviews.
SO Connect
With SO Connect, your company can update its information on 50+ platforms with one click. Customers want to know what other people are saying about your business. They will love it when their thoughts are chosen among thousands or millions of other people who have the same experience as them. It will feel like they are part of a conversation happening around them at any time!
Vendasta
Vendasta monitors what people online say about businesses. It also gives info on listings and Google My Business accounts. Vendasta’s platform can be used to manage all of your locations for you.
Yext Reviews
Yext Reviews is a service that allows you to manage the online reviews of your business. It will tell you what people think about it and give you information on how to improve. You can also get people to write good reviews about your business, which will help them stand out in searches today.
Local SEO Tools For Landing Pages
Brandify Local Pages
Brandify location pages provide people with the information they want about your company. The tool uses Schema markup to make sure that Google knows what is important and indexes it. It also integrates with back-end systems like HubSpot CRM, so you can keep track of all of the new people who contact you in one place.
Placeable
Placeable Pages is a way to make your website easy for people to find. You can make pages that are geo-indexed, so you will show up in Google Maps searches. You can also create an enhanced site map with Placeable Pages that is easy to update and maintain.
Local Pages – Rio SEO
Rio SEO’s Local Pages are designed to create interactions with customers that will convert them into customers. The pages will work on your existing website, and there is no need for you to change anything about it. Rio SEO is a company that provides locator solutions.
Local Pages – Reputation
Reputation Local Landing Pages are a powerful way to connect customers and locations. You can create a page that has the same look as your company with Reputation Local’s On-Brand pages.
Uberall Locator + Pages
Would you like more customers? You are not the only one that would like more customers. There are ways to get more foot traffic. One way is by using a landing page. A local landing page is a website designed for a particular purpose, such as attracting customers searching in your area or close by when they go online.
Yext Local Landing Pages
Yext Local Landing Pages can help you promote your products, services, and locations in a fast-paced world. Before people are connected to wifi they can find out more about the businesses near them with just one click on an optimized local landing page.
Yoast’s Local SEO for WordPress Plugin
The Yoast Local SEO for WordPress plugin is a must-have for any business looking to secure its place in local search results and Google Maps. The tool will make sure the information needed by search engines like Google is always available from your site. You’ll also get access to a helpful training program to learn how to attract customers with local SEO.
Tools to Change Browser Geolocation
Chrome Developer Tools Device Geolocation
The Firefox and Chrome browsers automatically use geolocation services to pinpoint where you are. These features can be used for various purposes; including serving search results that are relevant to your current location. If you want to check how your business is performing in another location, automatic geolocation can make it difficult. Fortunately, you can change your geolocation by using the mobile device emulator that comes with Chrome Dev Tools.
Manual Geolocation Chrome Extension by Maurice
For a developer, it is sometimes necessary to override the HTML5 Geolocation API in order for your app’s tests and features to work properly. This extension will help you do just that.
GeoProxy Chrome Extension
Changing your geolocation is a good way to test other local SERPs. However, your results may still be influences by your IP address. This is where proxy IPs come to the rescue. The GeoProxy Chrome Extension can help you when you need to use a proxy. When it detects that you need to switch from a direct connection to a proxy, it will automatically do it. When you want your browser to use a certain country’s proxy server for automatic switching, click the “search” button to find proxies sorted by latency or “do not use
Valentin.app
Valentin.app is an easy way to get localized SERPs at a more precise location than any other tool available on the market. With specific options for country and region, you’re able to find what’s trending in your area with just one click of a button.
Local SEO Mobile Tools
The SERPerator – Mobile Moxie
The SERPerator lets you go back in time to find out if the changes on your Google Mobile Search Engine Results Page (SERP) had an impact. The only SEO tool that gives you a snapshot of how things used to be, and tells you what other sites looked like at any point in history.
The Pageoscope
If you want to test a mobile website in a different country, the Pageoscope is your tool. It makes sure that all of the right geo-redirects are there so customers will get served content as appropriate by their location.
Google’s AMP Tester
AMP is a way to load pages on mobile devices more quickly. AMP can help your mobile pages been seen in Google Search, but it has some risks. For example, your AMP pages can’t have forms or links in the code, but you can still use hyperlinks. Google’s AMP Tester is a handy tool that will point out any issues with your AMP pages.
Conclusion
So there you have it. That’s my complete guide to the best local SEO tools for 2021.
Now I want to hear from you: which one of these local SEO tools will you use to improve your local search presence?
Will you go with an all-in-one local SEO platform?
Or will you use a range of specialist tools for your needs?
Are there any local SEO tools that I have missed from this list?
Whichever way you decide to go, let me know by leaving me a quick comment below.
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