# LLMs.txt - Sitemap for AI content discovery # James Banks > Skyrocketing your success with search engine optimisations (SEO). --- ## Pages - [Contact](https://jamesbanks.co/contact/): Contact Sydney office Address: 2/11 York St, Sydney, New South Wales 2000. Melbourne office Address: 11 Wilson St, South Yarra... - [About](https://jamesbanks.co/about-james-banks/): Welcome to James Banks personal website where I don’t just blog about SEO — I show you how to build businesses within it. - [Homepage V2](https://jamesbanks.co/): Hi, I’m James Banks - an Australian SEO Consultant here to skyrocket the success of your business with search engine optimisation and... - [Privacy Policy](https://jamesbanks.co/privacy-policy/): Privacy Policy Who we are What personal data we collect and why we collect it Comments When visitors leave comments... - [SEO Tips, Test Results & Case Studies](https://jamesbanks.co/blog/): Separating SEO facts from fiction. Get data-driven SEO test results, case studies and need-to-know SEO updates by visiting this blog. ## Posts - [786% Increase in New Users from Organic Search Year-On-Year (SEO Case Study)](https://jamesbanks.co/legal-saas-seo-case-study/): In this case study, I’ll reveal how I grew a SaaS company’s website from 1,359 new users from organic search... - [State of Search - September 2022](https://jamesbanks.co/state-of-search-september-2022/): Welcome to the September 2022 edition of State of Search. In this post, we’ll take a look at the fallout... - [State of Search - August 2022](https://jamesbanks.co/state-of-search-august-2022/): Welcome to the August 2022 edition of State of Search. In this post, we’ll look at the latest major SEO... - [State of Search - July 2022](https://jamesbanks.co/state-of-search-july-2022/): Welcome to the July 2022 edition of State of Search. In this post, we’ll look at the latest results from... - [WP Engine vs Cloudways: The No-Nonsense Comparison Review for 2022](https://jamesbanks.co/wp-engine-vs-cloudways/): WP Engine vs Cloudways - Discover which web host offers the best performance, value for money, security, reliability & customer support. - [What is a Domain Extension & Which One Should You Choose?](https://jamesbanks.co/what-is-a-domain-extension/): What is a domain extension you ask? Put simply, it's the bit that comes after your domain name. However, there's more than meets the eye... - [What is Cloudflare and Why You Should Use It](https://jamesbanks.co/what-is-cloudflare/): What is Cloudflare you ask? Well, it's one of the best ways to increase your website's performance, security, privacy and reliability for free. - [Wishpond Review: Is It The Perfect Small Business Marketing Platform?](https://jamesbanks.co/wishpond-review/): In this Wishpond review, I'll cover the ins and outs of the platform, how it differs to the competition and why you should consider using it. - [What is HTTPS and Why Your Website Needs It](https://jamesbanks.co/what-is-https/): What is HTTPS you ask? Hypertext transfer protocol secure (HTTPS) is the secure alternative to HTTP that every website should be using. - [9 Best Places to Buy Domain Names in 2022](https://jamesbanks.co/best-places-to-buy-domain-names/): Discover where the best places to buy domain names in 2022 are, common mistakes to avoid and how to choose the best registrar. - [Siteground vs WP Engine: Who is The Better WordPress Host for 2022?](https://jamesbanks.co/siteground-vs-wpengine/): Siteground vs WP Engine: two of the most popular WordPress hosting companies reviewed and compared to uncover who reigns supreme in 2022. - [12 AI Marketing Tools That Are Changing The Game](https://jamesbanks.co/ai-marketing/): Discover the best AI marketing tools, how they are changing the marketing industry & learn how to incorporate them into your business. - [Ultimate List of Local SEO Tools To Improve Your Local Search Rankings](https://jamesbanks.co/local-seo-tools/): Discover the best local SEO tools for growing your local search presence, including local citations, rank trackers & listing management - [Local SEO For Small Business: The Complete Beginners Guide](https://jamesbanks.co/local-seo-for-small-business/): Learn how to use local SEO for small business so you can get your small business found by more potential customers in your area for free. - [How Much to Design a Logo? Everything You Need To Know](https://jamesbanks.co/how-much-to-design-a-logo/): How much to design a logo can range from nothing to $2,500. In this article, I'll outline 7 ways you can get your logo designed inc. prices. - [What is Brand Strategy and How to Create One For Your Business](https://jamesbanks.co/what-is-brand-strategy/): Learn what is brand strategy and how you can create a compelling brand strategy for your business in a few easy-to-understand steps. - [23 Best Email Marketing Services For Improving Your Marketing (Updated September 2021)](https://jamesbanks.co/best-email-marketing-services/): 22 best email marketing services reviewed and road tested for your benefit. Discover what the best email marketing tools are in 2021. - [21 Best eCommerce Website Builders to Increase Your Sales (Updated July 2021)](https://jamesbanks.co/best-ecommerce-website-builder/): 21 of the best eCommerce website builders in 2021 throughly reviewed and road tested. Discover what the best eCommerce tool is for your needs. - [23 Best Landing Page Builders to Increase Your Marketing ROI (June 2022)](https://jamesbanks.co/best-landing-page-builders/): 23 of the best landing page builders in 2021 throughly reviewed and road tested. Discover what the best landing page tool is for your needs. --- # # Detailed Content ## Pages ### Contact - Published: 2022-06-28 - Modified: 2024-08-27 - URL: https://jamesbanks.co/contact/ ContactSydney office Address: 2/11 York St, Sydney, New South Wales 2000. Melbourne office Address: 11 Wilson St, South Yarra VIC 3141. Brisbane office Address: 2/310 Edward St, Brisbane City, Queensland 4000. --- ### About > Welcome to James Banks personal website where I don’t just blog about SEO — I show you how to build businesses within it. - Published: 2022-06-28 - Modified: 2023-02-14 - URL: https://jamesbanks.co/about-james-banks/ I don’t just blog about SEO — It’s how I’ve built several successful businesses. James Banks presenting the mobile-first methodology But great SEO alone isn’t enough to succeed. Anyone who makes a living as an SEO today will tell you that success comes from combining a number of strategic elements. Thankfully, you don’t need a degree in marketing to develop the SEO skills necessary for success. James Banks presenting at WordCamp Melbourne Since 2007, I have been doing SEO for my own businesses and for hundreds of clients across the globe. My approach to SEO is based on real-life experience and results, not theory. Want to know how you can grow your business with SEO? To succeed with SEO, you need to know how to do it both efficiently and effectively. Unfortunately, there are lots of misunderstandings when it comes to SEO. To cut through the nonsense, you need to put all the SEO theories to test so you can see what works and what doesn't. Fortunately, being a full-time SEO gives me the freedom to test different SEO techniques almost daily. What's in it for you For one, you can learn from my own time and effort in uncovering what SEO techniques work and what don't. Every piece of content I publish comes from practical, real-world results from my portfolio of websites. That way, you get all the SEO facts and none of the fiction. So what are you waiting for? Subscribe below so you never miss out on my latest... --- ### Homepage V2 > Hi, I’m James Banks - an Australian SEO Consultant here to skyrocket the success of your business with search engine optimisation and... - Published: 2021-05-10 - Modified: 2024-06-12 - URL: https://jamesbanks.co/ Scaling Companies and Boosting ROI with SEO Hi, I’m James Banks. I am an international SEO Consultant here to skyrocket your success with organic search engine optimisation (SEO). Get in touchAs featured in: Grow your business with practical SEO strategies that work Here are a few reasons why I am not your typical SEO consultant... I don't just practice SEO, it's how I've built several successful businesses. Being a full-time SEO consultant for the last 10+ years means you can leverage my experience for your benefit. I've directly managed the SEO strategy for over 100 clients over my career - from solo founder startups to listed multinationals. Don't risk your business by trusting an SEO consultant that hasn't walked the walk - get in touch today and let's see how I can help your business grow with SEO. Work directly with an SEO expert, not an account manager. Most SEO agencies will change your account manager more than they change their own shoes. Working with me means that I'm here throughout your entire campaign. No flaky account managers and no headaches dealing with offshore SEO consultants. That way, you deal with one SEO consultant that understands the ins and outs of your business so you can achieve the best SEO results. Grow with up-to-date SEO tactics that are performing now, not 10 years ago. In addition to SEO consulting, I run my own portfolio of SEO-fueled online businesses. This gives me the opportunity to be constantly testing new bleeding-edge SEO... --- ### Privacy Policy - Published: 2018-10-30 - Modified: 2021-07-15 - URL: https://jamesbanks.co/privacy-policy/ Privacy Policy Who we are What personal data we collect and why we collect it Comments When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic. com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment. Media If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website. Contact forms Cookies If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year. If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser. When you log in, we will also set up several cookies to save your login information and your screen display... --- ### SEO Tips, Test Results & Case Studies > Separating SEO facts from fiction. Get data-driven SEO test results, case studies and need-to-know SEO updates by visiting this blog. - Published: 2018-10-30 - Modified: 2022-07-21 - URL: https://jamesbanks.co/blog/ --- ## Posts ### 786% Increase in New Users from Organic Search Year-On-Year (SEO Case Study) - Published: 2023-01-16 - Modified: 2023-02-20 - URL: https://jamesbanks.co/legal-saas-seo-case-study/ - Categories: Case Study Source: Google Analytics Audience Overview report In this case study, I'll reveal how I grew a SaaS company's website from 1,359 new users from organic search in 2021 to 11,799 new users in 2022 — an increase of 786%. However, before we get stuck into it, here are a few KPIs that were achieved: 1,372% increase in organic search impressions for non-branded search terms from 9. 24k impressions in December 2021 vs 136k impressions in December 2022. Source: Google Search Console Search Results Report 6,650% increase in organic search clicks from non-branded search terms from 24 clicks in December 2021 vs 1. 62k clicks in December 2022. 1,154% approx. increase organic keywords indexed from 216 in December 2021 to 2,709 in December 2022. Source: Semrush Domain Overview Report 3,255% approx. increase in page one rankings in organic search from 11 in December 2021 to 369 in December 2022. Source: Google Analytics Top Conversion Paths Report Most importantly, organic search is the top contributing source of inbound customer lifetime value (cLTV) and new paying subscribers. Before we dive into the strategy, here's a summary of the company's main challenges before I started working with them. The Challenge The first thing I do with any company that I partner with is a full strategic SEO audit. The audit uprooted a number of challenges, such as: Practically zero traffic from organic search Zero non-branded keywords ranking on page one Small amount of backlinks and referring domains from low authority websites Competitive organic search... --- ### State of Search - September 2022 - Published: 2022-10-22 - Modified: 2022-10-22 - URL: https://jamesbanks.co/state-of-search-september-2022/ - Categories: News Welcome to the September 2022 edition of State of Search. In this post, we'll take a look at the fallout from the 'Helpful Content' Google Search algorithm update. Next, we'll review an important case study demonstrating red herrings in SEO. Finally, we'll shine a light on how much money internet affiliate markers are really making. Let's dive into it. Only 20% Noticed Ranking Changes After Google's Helpful Content Update Last month's biggest news item, the 'Helpful Content' search algorithm update, has now been completed. Many SEOs touted this update to have as big of an impact on search as Penguin and Panda did back in the early-to-mid 2010s. However, a recent poll conducted by Aledya Solis noted that only 20% of voters noticed any rankings changes after the update was completed. Key takeaway: It's still too early to know the true fallout of the helpful content update. However, it seems the impact has been significantly less than what was anticipated. SEOs tend to fall into hot flushes of Penguin and Panda PTSD when Google announces major algorithm updates. That's why it's important to not get caught up in the pandemonium and make brash decisions until more evidence-based data becomes available. Google’s Helpful Content Update Introduces A New Site-wide Ranking Signal Targeting “Search engine-first Content”, and It’s Always Running One key takeaway from the 'Helpful Content' algorithm update is the new sitewide ranking signal that targets 'unhelpful content'. Long story short - Google is targeting websites that have content created for... --- ### State of Search - August 2022 - Published: 2022-09-27 - Modified: 2022-09-27 - URL: https://jamesbanks.co/state-of-search-august-2022/ - Categories: News Welcome to the August 2022 edition of State of Search. In this post, we'll look at the latest major SEO updates, case studies and research reports published in August. There's a new structured dataset from Google for product review websites that we'll also take a closer look at. Finally, we'll review how much money businesses are spending on SEO and how to budget for it. Let's get started. New Google Helpful Content Update To Change SEO Much Like Panda Did The biggest news in SEO land in August has all been about the latest Google Search Algorithm update. Dubbed 'Helpful Content' the update is quite literally about rewarding sites that Google deems to have 'helpful' content. But what does Google consider unhelpful? According to Google, it is content that has been designed solely to satisfy the search engine and not the user. It is not clear how much of an impact this will have on websites as the rollout has only just started. However, the algorithm is sitewide, meaning that it will affect your entire website and not certain pages. Key takeaway: It's important to not get too carried away when Google updates its search algorithm. However, if your organic search traffic has recently fallen off a cliff with no other explanation then you may be a victim of this update. If this does happen, audit all of your site content against Google's quality guidelines and make improvements where possible. What 20,000 Keywords Say About Google’s First Page Google has... --- ### State of Search - July 2022 - Published: 2022-08-03 - Modified: 2022-08-03 - URL: https://jamesbanks.co/state-of-search-july-2022/ - Categories: News Welcome to the July 2022 edition of State of Search. In this post, we'll look at the latest results from significant SEO case studies published in July. Next, we'll dive into the aftermath of the May 2022 Google Core Update. I'll also throw in my personal take on how the Core Update has affected the websites that I oversee. Finally, we'll go through the latest newsworthy updates on Google Search Console. Let's get started. Almost Half of Google Search Console Clicks Are Not Shown https://ahrefs. com/blog/gsc-hidden-terms-study/ Many SEOs tout Google Search Console (GSC) as the single source of truth when it comes to keyword rankings. However, this bomb-shell study conducted by Aherfs shows that GSC does not report almost half of the clicks websites receive from search. The study has analysed almost 9 billion clicks across 146,741 websites of all different forms. Key takeaway: Google Search Console is a great first port of call to get a pulse read on how your website is performing in search. It will offer the most up-to-date keyword indexation data compared to third-party tools. However, do not make it your first and only port of call. Use a second tool such as SEMRush to cross-check your keyword indexation against Google Search Console to ensure you are not missing keywords that you are ranking for. Link Relevance vs. Content Relevance - Which One Wins for Link Building? https://moz. com/blog/link-relevance-vs-content-relevance The golden ratio between link and content relevance is a topic of great debate within the... --- ### WP Engine vs Cloudways: The No-Nonsense Comparison Review for 2022 > WP Engine vs Cloudways - Discover which web host offers the best performance, value for money, security, reliability & customer support. - Published: 2021-12-25 - Modified: 2022-07-13 - URL: https://jamesbanks.co/wp-engine-vs-cloudways/ - Categories: Technical SEO There’s one thing that bugs when trying to research who is better out of WP Engine vs Cloudways. That is, most of the ‘reviews’ tell you nothing useful at all. Instead of being data-driven and objective, they are packed full of regurgitated affiliate spam content. They favor the hosts that pay the biggest affiliate commission while ignoring the ones that perform the best. Well, I can promise you this will not be another one of those articles...
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There's one thing that bugs when trying to research who is better out of WP Engine vs Cloudways. That is, most of the 'reviews' tell you nothing useful at all. Instead of being alt="GTMetrix website performance scores on Cloudays" />My website achieves near-perfect GTmetrix performance scores on Cloudways. My WordPress website performance increased after migrating from WP Engine. And no, I didn't make any changes to my website after I moved it. From a technical perspective, my TTFB, FID and LCP improved. CLS remained about the same. Do you have no idea WTF I just wrote? All good - here's an article I authored that explains it all. Value for Money Cloudways offers dedicated cloud servers for less money than what WP Engine charges for a shared server. If you don’t know what that means, imagine a shared web server as shared accommodation. Dedicated servers are like having your place - you choose who you let inside. Additionally, dedicated servers offer better performance, security, and reliability. Billing Model With Cloudways, you only have to pay how much resources your web server uses. At WP Engine, you pay the same amount even if you don’t come close to using all your web server’s resources. Cloudways’ billing model is more transparent and fairer for the customer. Flexibility With WP Engine, you can only host WordPress websites. With Cloudways, you can host Magento, Drupal, PHP applications, and many more beyond WordPress. Server Locations Cloudways offers 65+ locations across five continents (North & South... --- ### What is a Domain Extension & Which One Should You Choose? > What is a domain extension you ask? Put simply, it's the bit that comes after your domain name. However, there's more than meets the eye... - Published: 2021-10-20 - Modified: 2022-07-13 - URL: https://jamesbanks.co/what-is-a-domain-extension/ - Categories: Technical SEO So what does domain extension mean? Definition: A top-level domain (TLD), also known as a domain extension is the part after the domain name in a website address. For example, .com, .net, .org, .edu etc. The Domain Name System manages TLDs. It controls how domain names are converted into...
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What does domain extension mean? Definition: A top-level domain (TLD), also known as a domain extension is the part after the domain name in a website address. For example, . com, . net, . org, . edu etc. The Domain Name System manages TLDs. It controls how domain names are converted into Internet Protocol (IP) addresses. How a DNS works What are the most common domain extensions? The most popular domain extension is . com. This is mainly because it is the most well-known to the general public. Most fortune 500 websites use the . com TLD. Although. com covers the vast majority of websites on the Internet, some site owners use . net or. org TLDs. However, . net TLDs were originally intended for network websites whereas . org TLDs are meant for non-profits. Even though all three options are available for public registration, there is no consensus on what is acceptable. With that said, many non-profit organizations insist on using the. org domain extension. The following are other common TLD examples: . edu. info. biz. co. gov. mil. me . co TLDs were originally intended for Colombian websites, yet they have become popular alternatives to . com. With that said, not all TLDs are suitable for business use. For example, the . gov TLDs and . mil TLDs are only available for government use and cannot be registered for public purposes. This is also the case with . edu extensions - only registered educational institutions can use them.... --- ### What is Cloudflare and Why You Should Use It > What is Cloudflare you ask? Well, it's one of the best ways to increase your website's performance, security, privacy and reliability for free. - Published: 2021-10-08 - Modified: 2022-07-13 - URL: https://jamesbanks.co/what-is-cloudflare/ - Categories: Technical SEO So What is Cloudflare? Cloudflare, a global network, aims to make everything you connect to the internet secure, private, fast and reliable. The company originally got started tackling email spam back in 2004. Since then, Cloudflare has grown into one of the world’s largest traffic handlers. It has hundreds of data centers in over 100 countries and handles five to ten percent of...
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What is Cloudflare? Cloudflare, a global network, aims to make everything you connect to the internet secure, private, fast and reliable. The company originally got started tackling email spam back in 2004. Since then, Cloudflare has grown into one of the world’s largest traffic handlers. It has hundreds of data centers in over 100 countries and handles five to ten percent of global internet traffic. What does Cloudflare do? Cloudflare is more than just a CDN, offering a range of network services Cloudflare's products and services are built around the follow four pillars: security, privacy, performance and reliability. Using Cloudflare can make your website, apps and APIs more secure. It can also make it load faster with its content delivery network (CDN). You can increase your privacy and security by adding your website's domain to Cloudflare. By doing so hides your website server's IP and your personal information, making it harder for your website to be compromised. What's best is all of these services are free. However, this is only a small sample of what Cloudflare can do for your business. Cloudflare's Advantages (Why You Should Use It) Here's a more in-depth breakdown of the products and services that Cloudflare provides and how they can benefit your business. Better Protect Your Website with Increased Security Cloudflare won’t reveal the origin nameservers of a domain name that is being looked up. That makes it harder for hackers and malicious bots to target your website. After you have added your site to... --- ### Wishpond Review: Is It The Perfect Small Business Marketing Platform? > In this Wishpond review, I'll cover the ins and outs of the platform, how it differs to the competition and why you should consider using it. - Published: 2021-10-07 - Modified: 2022-07-13 - URL: https://jamesbanks.co/wishpond-review/ - Categories: Marketing Software Reviews Welcome to my comprehensive Wishpond review for 2021. In this all-new guide, you’ll learn: So, if you are considering Wishpond but you are not sure what it can do for you, then you’ve come to the right place.
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Welcome to my comprehensive Wishpond review for 2021.   In this all-new guide, you’ll learn: What is Wishpond and what features it has to offer How Wishpond is different from other small businesses marketing platformsWhy you should consider using Wishpond as your next marketing platform So, if you are considering Wishpond but you are not sure what it can do for you, then you’ve come to the right place. Let’s get started. Wishpond Review 2021 - TLDR;  Score: 8 out of 10 Wishpond is one of the best all-in-one marketing platforms for small businesses. The email marketing and automation features are powerful yet easy to use. Landing pages are simple to create without lacking any features that you would expect them to have. What really sets Wishpond apart from the rest is the VIP service you get when signing up to the platform. Having your own Marketing Executive as part of your subscription makes it so easy to get up and running quickly. On top of that, the social competition, contest and referral marketing features are unique and useful. If you run a small business and you are looking for a platform with those features, look no further than Wishpond.  Get started with your 14-day free Wishpond trialWhat is Wishpond? Wishpond is an all-in-one marketing platform. The company spent many years studying the needs of small businesses. By doing so has allowed Wishpond to create one of the best value marketing platforms for small businesses on the market today. The platform... --- ### What is HTTPS and Why Your Website Needs It > What is HTTPS you ask? Hypertext transfer protocol secure (HTTPS) is the secure alternative to HTTP that every website should be using. - Published: 2021-09-29 - Modified: 2022-07-13 - URL: https://jamesbanks.co/what-is-https/ - Categories: Featured, Technical SEO So what is HTTPS? Put simply, Hypertext transfer protocol secure (HTTPS) is the secure alternative to HTTP. What is HTTP, you ask? HTTP stands for hypertext transfer protocol. It is the main way that data moves between web pages over a network. For example, website pages stored on your web server are delivered to your visitors as soon as they access them. Without HTTP, we wouldn't have...
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What is HTTPS and why is it used? Put simply, Hypertext transfer protocol secure (HTTPS) is the secure alternative to HTTP. What is HTTP, you ask? HTTP stands for hypertext transfer protocol. It is the main way that data moves between web pages over a network. For example, website pages stored on your web server are delivered to your visitors as soon as they access them. Without HTTP, we wouldn't have the world wide web. Consider HTTPS to be the evolution of HTTP with encryption-enhanced security. This encryption is essential for sensitive data transmissions. Examples include logging into your online bank account or customers entering payment information into your online store. HTTPS should be on all websites, particularly those that collect login credentials. Modern web browsers like Chrome flag websites that don’t use HTTPS as unsafe. You can verify that a webpage is secure by looking for a padlock in your URL bar. How HTTPS works between your browser and a website server How does HTTPS work? HTTPS uses a secure socket layer (SSL) certificate to establish a connection and confirm that the site is genuine. The SSL certificate creates an encrypted, secure layer between a browser and server. The additional layer of security helps better protect your data from third-party attackers. Without SSL, a third party could scan the connection between the browser and your server. By doing so could compromise sensitive data such as personal details and credit card information etc. How SSL Certificates secure website data transfers... --- ### 9 Best Places to Buy Domain Names in 2022 > Discover where the best places to buy domain names in 2022 are, common mistakes to avoid and how to choose the best registrar. - Published: 2021-09-29 - Modified: 2022-07-13 - URL: https://jamesbanks.co/best-places-to-buy-domain-names/ - Categories: Technical SEO Welcome to my guide on the best places to buy domain names in 2021. In this all-new guide, you’ll learn: So, if you are wanting to get your domain name registered but don’t know who to go with, this guide is for you.
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Welcome to my guide on the best places to buy domain names in 2022. In this all-new guide, you’ll learn: Common mistakes to avoid when choosing a domain name registrarThings to look out for when choosing a domain name registrarMy personal review having worked with all 9 of the best places to buy domain names mentioned in this guide So, if you are wanting to get your domain name registered but don't know who to go with, this guide is for you. Let’s get started. Table of contents What is a Domain Name Registrar? Common mistakes to avoid when choosing a Domain Name RegistrarThings to look out for when choosing a Domain Name RegistrarBest Places To Buy Domain NamesCloudflare Domain RegistrarGoogle DomainsVentraIPDomain. comBluehostNetwork SolutionsNamecheapNameSiloGoDaddyConclusion What is a Domain Name Registrar? A domain name registrar is a company that allows you to legally register website domain names. For example, you could purchase www. yourname. com from a domain registrar and set up your website on it. A domain name extension is the part after the last dot in the URL e. g . com, . net, . org. Costs for domain names vary depending on the type of domain name extension. Additionally, the period of time you decide to register a domain name will affect the price. Aside from handling the registration process, domain name registrars can offer a variety of other services. For example, you can choose to install an SSL certificate so your domain name becomes HTTP-secure (HTTPS). A... --- ### Siteground vs WP Engine: Who is The Better WordPress Host for 2022? > Siteground vs WP Engine: two of the most popular WordPress hosting companies reviewed and compared to uncover who reigns supreme in 2022. - Published: 2021-09-16 - Modified: 2022-07-13 - URL: https://jamesbanks.co/siteground-vs-wpengine/ - Categories: Technical SEO Welcome to my best WordPress hosting shootout where WP Engine, Cloudways & Siteground will battle it out to see who reigns supreme. In this all-new guide, you’ll learn: With that said, if you want to find out what one of these three WordPress hosting services will best suit your needs, you’ll love today’s guide.
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Welcome to my best WordPress hosting shootout where Siteground vs WP Engine will battle it out to see who reigns supreme. In this all-new guide, you’ll learn: The not so obvious differences between these hosting companies All the 'hidden' features you get when signing up for each companyMy personal review having hosted hundreds of different WordPress websites across both Siteground and WP Engine With that said, if you want to find out which one of these two WordPress hosting services will best suit your needs, you'll love today's guide. Let's get started. Table of contents WP EngineFeaturesPricingSitegroundFeaturesPricingSiteground vs WP EngineConclusion WP Engine WP Engine is all about exceeding your expectations of what a WordPress hosting company could be. Boasting some of the most powerful hardware on earth, you can work with confidence knowing that WP Engine has your website covered. Each WP Engine plan comes with access to the StudioPress collection of themes and plugins. StudioPress creates some of the most well-coded, SEO-friendly and fast-loading WordPress themes. It's my personal choice of WordPress theme when it comes to powering this very blog. Features Infrastructure Dedicated (not shared) servers & server clustersPerformance monitoring of code, themes, & pluginsWordPress-optimized cachingSite content in the cloud (CDN)WordPress multisite available at an additional cost20 different server locations on four continents (North America, Europe, Asia, Australia) Security Platform-level protection to detect threats & block attacksAutomatic WordPress & PHP updatesFree SSL certificatesWordPress-optimized WAFActivity logs & user permissionsMulti-factor password authentication Management Free automated migrationsOne-click staging sitesSSH access with... --- ### 12 AI Marketing Tools That Are Changing The Game > Discover the best AI marketing tools, how they are changing the marketing industry & learn how to incorporate them into your business. - Published: 2021-09-01 - Modified: 2023-01-23 - URL: https://jamesbanks.co/ai-marketing/ - Categories: Marketing Software Reviews Welcome to my list of the best AI marketing tools that are changing up the marketing industry in 2021. In this all-new guide, you’ll learn: So if you want to find out what AI and ML marketing tools you need to be paying attention to, you’ve come to the right place.
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Welcome to my list of the best AI marketing tools that are changing up the marketing industry in 2021. In this all-new guide, you’ll learn: What is AI marketing and how does it work Examples of the top AI & machine learning (ML) marketing tools that you can implement into your business Answers to common questions asked about AI & ML marketing So if you want to find out what AI and ML marketing tools you need to be paying attention to, you've come to the right place. Let’s get started. What is Artificial Intelligence (AI) Marketing? Artificial intelligence marketing uses AI algorithms to help improve customer experiences. Machine learning marketing adds ML capabilities to existing software programs. Both AI and ML are used in conjunction with marketing tools and software to improve utility and efficiency.   The concept of artificial intelligence (AI) in marketing is not new. However, in recent years there has been a big shift towards businesses integrating AI into their operations and marketing. With that said, AI in marketing is now one of the top digital trends shaping the future of marketing. How is AI Used in Marketing? There are many uses of AI in marketing. From chatbots to customer service and data analysis, AI has grown to serve many roles and functions. For example, AI chatbots can be used to improve your marketing communications and customer engagement. They can provide your customers with answers to commonly asked questions, saving you from having to type them... --- ### Ultimate List of Local SEO Tools To Improve Your Local Search Rankings > Discover the best local SEO tools for growing your local search presence, including local citations, rank trackers & listing management - Published: 2021-08-25 - Modified: 2022-07-13 - URL: https://jamesbanks.co/local-seo-tools/ - Categories: Featured, Local SEO Welcome to my complete list of the best local SEO tools to help improve your local SEO in 2021. In this all-new guide, you’ll learn: So if you want to find out what local SEO tools will work best for your needs, you’ll love today’s guide.
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Welcome to my complete list of 57+ best local SEO tools to help improve your local SEO in 2021. In this all-new guide, you’ll learn: What are the best free and paid local SEO tools on the market todayHow to choose the best local SEO tools for your needs My personal review from using all the tools on the list to improve the local SEO of hundreds of small businesses So if you want to find out what local SEO tools will work best for your needs, you’ll love today’s guide. Let’s kick things off. Local Citation Software Local Citation Builder - Bright Local BrightLocal can help you rank higher in search engines so that people see your page when they search for something near your area. It can also work to improve how people think of you by showing them that many people like you and want to buy from you. You will get more visitors if BrightLocal is on the site. Google Review Link & Place ID Generator - Bright Local Looking for a simple way to share your Google My Business listing with customers? With this free tool, you can generate a review link and find the Place ID along with other GMB identity codes. Local Site Submit Local Site Submit's Local Presence Management hub helps your business to be visible on search engines, directories, apps and social networks. It allows you to submit your business details in one place and handles the citation page setup for you.... --- ### Local SEO For Small Business: The Complete Beginners Guide > Learn how to use local SEO for small business so you can get your small business found by more potential customers in your area for free. - Published: 2021-08-18 - Modified: 2023-11-14 - URL: https://jamesbanks.co/local-seo-for-small-business/ - Categories: Featured, Local SEO Did you know that out of the approximately 5.4 billion Google searches per day, 46% is for local information? Local SEO for small businesses is a cornerstone marketing strategy to get more people to discover you. Unlike other marketing fads, local SEO has stood the test of time for being a reliable and long-term strategy to get more people to find your business. In this all-new guide, you’ll learn: So if you want to boost your business’s visibility in your local area, this is the guide for you.
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Did you know that out of the approximately 5. 4 billion Google searches per day, 46% are for local information? Local SEO for small business owners is a cornerstone digital marketing strategy to get more people to discover you. Unlike other digital marketing fads, local SEO has stood the test of time for being a reliable and long-term SEO strategy to get more people to find your small business.   In this article, we’ll cover:  What is local SEO and how does it work for small businesses Steps to implement local SEO into your small business  Frequently asked questions about local SEO So if you want to boost your business’s visibility in your local service area, this is the guide for you. Let’s get started.   What is local SEO and how does it work for small businesses? Search engine optimization (SEO) is the art and science of getting your website to show up higher in search engine results. Local SEO is about how to get your business found within your local service area. Local in an SEO sense means within your city or town that your business is based. For niche small businesses, local may mean getting found in your regional area.    At the least, your local business information should come to the top of the search engine results when searching for your local business by name. However, this may not be the case if there are many businesses of the same name in your local area. Also,... --- ### How Much to Design a Logo? Everything You Need To Know > How much to design a logo can range from nothing to $2,500. In this article, I'll outline 7 ways you can get your logo designed inc. prices. - Published: 2021-08-12 - Modified: 2022-07-13 - URL: https://jamesbanks.co/how-much-to-design-a-logo/ - Categories: Branding A logo is the face of your business. It’s what people will see first when they think about you, and it’s one of the most important parts of branding. So how much to design a logo? The answer to that question is how much will you pay for a result that you are satisfied with. In this post, we’ll take a look at some options for logos including DIY, templates, generators, crowdsourcing and hiring a freelancer/agency.
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A logo is the face of your business. It's what people will see first when they think about you, and it's one of the most important parts of branding. So how much to design a logo? The answer to that question is how much will you pay for a result that you are satisfied with. In this post, we'll take a look at some options for logos including DIY, templates, generators, crowdsourcing and hiring a freelancer/agency. How Much Does it Cost to Design a Logo? There is a multitude of factors that go into determining how much it should cost to design a logo. The first and most important factor is to establish your timeframes and budget. Do you need some quick, simple and cost-effective or do you have the time and budget to put towards a more comprehensive solution? You may need extra elements needed like stationery or business cards. You may also need to use the logo predominately outdoors as opposed to a computer screen. Let's summarise the cost, positives and negatives of each option. Do-It-Yourself Logo Cost: Zero Positives: Doesn’t cost you anything to create a logo. Can be the fastest way to create your long as long as you don’t procrastinate on it. Negatives: You need some form of good design skills and sense. If you are starting your own business, the time spent learning these skills would be better spent elsewhere. Logo Generator/Logo Template Cost: Zero - $50 Positives: Can cost next to nothing to... --- ### What is Brand Strategy and How to Create One For Your Business > Learn what is brand strategy and how you can create a compelling brand strategy for your business in a few easy-to-understand steps. - Published: 2021-08-10 - Modified: 2022-07-13 - URL: https://jamesbanks.co/what-is-brand-strategy/ - Categories: Branding So what is brand strategy? Over the last ten years, I’ve consulted with over a thousand brands. Those brands ranged from fledgling solo entrepreneur startups to multinationals with nine-figure turnovers. Regardless of the type of business that I was working with, I’d start off each engagement with the same question: “Why should anyone care about you?”
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So what is brand strategy? Over the last ten years, I've consulted with over a thousand brands. Those brands ranged from fledgling solo entrepreneur startups to multinationals with nine-figure turnovers. Regardless of the type of business that I was working with, I'd start off each engagement with the same question: "Why should anyone care about you? " The question never failed to cut right to the core on why should you exist. The response that followed was the company's real vision, mission and values (or lack of, therefore) and not some pre-rehearsed dogma. Over the years, one pattern became abundantly clear to me. Regardless of how much marketing work we did, the businesses with the most well-thought-out and respected brands almost always outperformed the ones who treated their brand as an afterthought. This pattern became so obvious that I shifted my old agency's client onboarding process to fit the following mantra: Everything starts and ends with your brand. I cannot emphasize how important it is to have a well-thought-out brand strategy when starting a new business. It's often the difference between launching a business that's a mere flash in the frypan versus one that stands the test of time and goes on to achieve greatness. Defining What is Brand Strategy Brand strategy is the process by which a company develops a brand that communicates who they are and why their customers should care about them. An effective brand consists of more than just a well-designed logo. It combines a compelling... --- ### 23 Best Email Marketing Services For Improving Your Marketing (Updated September 2021) > 22 best email marketing services reviewed and road tested for your benefit. Discover what the best email marketing tools are in 2021. - Published: 2021-08-05 - Modified: 2022-07-13 - URL: https://jamesbanks.co/best-email-marketing-services/ - Categories: Marketing Software Reviews This is my definitive guide to 21 of the world’s leading eCommerce website builders as of 2021. In this all-new guide, you’ll learn: So if you have been wanting to find the best eCommerce builder for your needs, you’ll love today’s guide.
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Welcome to my definitive guide to 23 of the world’s best email marketing services & software. In this all-new guide, you’ll learn: What are the best free and paid email marketing services on the market todayHow to choose the best email marketing software for your needs My personal review from using all tools on the list to create marketing campaigns for over a thousand clients So if you want to find out what email marketing tool will work best for your goals & budget, you’ll love today’s guide. Let’s kick things off. Contents Chapter One Premium Marketing Platforms with Email Marketing Chapter Two Free Marketing Platforms with Email Marketing Chapter Three Premium Email Marketing Software Chapter Four Free Email Marketing SoftwareNote of gratitude from the author: Thank you so much for stopping by! If you'd like to help support me create more great content like this, please consider purchasing by using one of the affiliate links in this article. Purchases made with affiliate links incur no additional costs to you and help fund this website. Thanks for your attention; now let's dive into the article! — James Banks Premium Marketing Platforms Active Campaign Constant Contact ConvertKit GetResponse Ontraport Pardot Pipedrive Free Marketing Platforms Sendinblue HubSpot Moosend Mailerlite Mailchimp Gist SendPulse Premium Email Marketing Campaign Monitor Drip Pabbly Mailigen MoonMail Free Email Marketing AWeber Omnisend Automizy Benchmark Chapter One: Premium Marketing Platforms with Email Marketing ServicesMarketing platforms are all-in-one solutions for your business’s marketing needs. Marketing platforms offer more than email marketing,... --- ### 21 Best eCommerce Website Builders to Increase Your Sales (Updated July 2021) > 21 of the best eCommerce website builders in 2021 throughly reviewed and road tested. Discover what the best eCommerce tool is for your needs. - Published: 2021-07-03 - Modified: 2023-01-25 - URL: https://jamesbanks.co/best-ecommerce-website-builder/ - Categories: Marketing Software Reviews This is my definitive guide to 21 of the world’s leading eCommerce website builders as of 2021. In this all-new guide, you’ll learn: So if you have been wanting to find the best eCommerce builder for your needs, you’ll love today’s guide.
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This is my definitive guide to 21 of the world’s best eCommerce website builders.   In this all-new guide, you’ll learn: How to choose the right eCommerce platform to create your online store What are the best eCommerce website builders on the market right now  My review from using all tools on the list to build hundreds of eCommerce over the last ten years So if you have been wanting to find the best eCommerce website builder for your needs, you’ll love today’s guide.   Let’s get started. Contents Chapter One eCommerce Platforms Chapter Two Website Builders with eCommerce Chapter Three WordPress eCommerce Chapter Four Add-on eCommerce CartsNote of gratitude from the author: Thank you so much for stopping by! If you'd like to help support me create more great content like this, please consider purchasing by using one of the affiliate links in this article. Purchases made with affiliate links incur no additional costs to you and help fund this website. Thanks for your attention; now let's dive into the article! — James Banks eCommerce Platforms Shopify BigCommerce Square Online Shift4Shop Volusion PinnacleCart Sellfy ShopBase Website Builders with eComm. SquareSpace Wix Weebly Webflow Ucraft Zyro WordPress eCommerce WooCommerce Easy Digital Downloads ThriveCart Cartflows Add-on eCommerce Carts Ecwid Samcart SendOwl Chapter One: eCommerce PlatformseCommerce platforms exist to provide you with the best creation, management and growth tools for your online business. They tend to offer ‘all-in-one’ solutions when it comes to eCommerce. With that said, it's vitally important to choose... --- ### 23 Best Landing Page Builders to Increase Your Marketing ROI (June 2022) > 23 of the best landing page builders in 2021 throughly reviewed and road tested. Discover what the best landing page tool is for your needs. - Published: 2021-05-22 - Modified: 2022-07-13 - URL: https://jamesbanks.co/best-landing-page-builders/ - Categories: Marketing Software Reviews This is my definitive guide to 23 of the world’s leading landing page builders as of 2021. In this all-new guide, you’ll learn: So if you want to know which landing page tool will work best for your exact needs, you’ll love today’s guide.
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This is my definitive guide to 23 of the world’s best landing page builders as of 2021. In this all-new guide, you’ll learn: How to choose the best landing page builder for your needsWhat are the best landing page builders on the market right nowMy personal review from using all tools on the list to build landing pages for over a thousand clients So if you want to know which landing page builder will work best for your exact needs, you’ll love today’s guide. Let’s begin. Contents Chapter One Dedicated Landing Page Builders Chapter Two Marketing Platforms With Landing Page Builders Chapter Three Website Builders That Support Landing Pages Chapter Four WordPress Landing Page Builders Chapter Five Landing Page Marketplaces & OutsourcingNote of gratitude from the author: Thank you so much for stopping by! If you'd like to help support me create more great content like this, please consider purchasing by using one of the affiliate links in this article. Purchases made with affiliate links incur no additional costs to you and help fund this website. Thanks for your attention; now let's dive into the article! — James Banks Landing Page Builders Clickfunnels Leadpages Unbounce Instapage Landingi Marketing Platforms HubSpot AWeber ConvertKit GetResponse Constant Contact Wishpond ShortStack Website Builders Squarespace Wix Weebly Webflow Ucraft WordPress StudioPress Elementor Thrive Themes Elegant Themes Marketplaces Envato Fiverr Chapter One: Dedicated Landing Page BuildersLanding page creation is the central feature of dedicated landing page builders. These focused tools provide you with the best landing... ---