In this case study, I’ll reveal how I grew a SaaS company’s website from 1,359 new users from organic search in 2021 to 11,799 new users in 2022 — an increase of 786%. However, before we get stuck into it, here are a few KPIs that were achieved: 1,372% increase in organic search impressions for […]
State of Search – September 2022
Welcome to the September 2022 edition of State of Search. In this post, we’ll take a look at the fallout from the ‘Helpful Content’ Google Search algorithm update. Next, we’ll review an important case study demonstrating red herrings in SEO. Finally, we’ll shine a light on how much money internet affiliate markers are really making. […]
State of Search – August 2022
Welcome to the August 2022 edition of State of Search. In this post, we’ll look at the latest major SEO updates, case studies and research reports published in August. There’s a new structured dataset from Google for product review websites that we’ll also take a closer look at. Finally, we’ll review how much money businesses […]
State of Search – July 2022
Welcome to the July 2022 edition of State of Search. In this post, we’ll look at the latest results from significant SEO case studies published in July. Next, we’ll dive into the aftermath of the May 2022 Google Core Update. I’ll also throw in my personal take on how the Core Update has affected the […]
WP Engine vs Cloudways: The No-Nonsense Comparison Review for 2022
There’s one thing that bugs when trying to research who is better out of WP Engine vs Cloudways. That is, most of the ‘reviews’ tell you nothing useful at all.
Instead of being data-driven and objective, they are packed full of regurgitated affiliate spam content. They favor the hosts that pay the biggest affiliate commission while ignoring the ones that perform the best.
Well, I can promise you this will not be another one of those articles…
What is a Domain Extension & Which One Should You Choose?
So what does domain extension mean?
Definition: A top-level domain (TLD), also known as a domain extension is the part after the domain name in a website address. For example, .com, .net, .org, .edu etc.
The Domain Name System manages TLDs. It controls how domain names are converted into…